Bethany Williams is a UK-based menswear designer, humanitarian, and artist with a mission to create a positive social and environmental change in the world. Since launching in 2017 the label has grown exponentially, gaining recognition from individuals such as Anna Wintour and Nicolas Ghesquière for her work with homeless shelters, food banks, and recycled garments co-created by prison inmates.
Setting sustainability standards for the fashion industry Williams uses organic, recycled, and deadstock materials from book waste to reclaimed fabrics provided by Adidas and hand-carved wooden buttons made from birch – the idea of transforming waste into treasure continues to be explored through the seasons. Williams is also creating long-standing partnerships with local grassroots organisations such as The Magpie Project as well as international social initiatives including San Patrignano, Making For Change, and Manusa, Williams is weaving a growing network of creative hubs that contribute to the making of a better tomorrow.
The conscious creator has accumulated numerous achievements and accolades which include winning the Queen Elizabeth II Award for Design, being the 2019 LVMH Prize finalist as well as receiving two Fashion Awards – as Emerging Menswear Designer in 2019 and for her involvement in the Emergency Design Network initiative in 2020. This year, Williams is a finalist for the International Woolmark Prize and the Vogue Fashion Fund, with results following later in the year.
In addition to working on her own brand, Williams works as a consultant with brands like Kering and Adidas. She has also nurtured artistic partnerships with eminent institutions like Somerset House, The Design Museum, Tate Britain, and the V&A.
To discover the Bethany Williams collections, visit bethany-williams.com.